Danny Orleans' Latest Publication on Performing at Trade Shows
“13 Steps To Trade Show Gigs”
Hi, my name is Danny Orleans. We’ve probably met at one of the many trade shows I do every year. Or at a convention where I lectured. Maybe you’ve heard me on a podcast or you’re in my Trade Show Performers Facebook Group.
I’ve been making 90% of my income for the last 20 years performing at trade shows. I give my clients what they need…and I know how to market my services to them. I’ve performed at over 600 trade shows since the mid 1990s, so I’ve learned a lot about all aspects of this niche market for variety performers.
The #1 question that magicians, caricaturists, mentalists and other performers ask me is...
“How do you get those trade show gigs?
That’s why I’ve written this book. Because so much has changed since I first started performing at trade shows 30 years ago. There was no email, no internet and no social media back then. So magicians who wanted to work trade shows approached their marketing oh-so differently than what you need to do in the current decade.
And that’s what this booklet is all about.

I break the strategy down to 13 steps that I use when marketing myself to trade show exhibitors. This book will help guide you through marketing your talents and skills to this unique business setting.
Read the Table of Contents to help you make an informed decision on whether or not this book is for you. You’ll see that not only do I provide key terminology that you need when communicating with potential exhibitors, but also, you’ll be able to watch four videos in which I share...
- My crowd-stopping technique that works on attendees as they walk by my booth.
- The secret to getting good action photos to use to market yourself to exhibitors.
- How to create a testimonial video that will convince a prospective client to hire you for their booth.
- A chance for you to eavesdrop on a conversation that I have with an exhibitor on the trade show floor. We discuss their exhibit marketing strategies and how I can help them.
The booklet is 28 pages. It’s filled with photos, QR codes linking you to private YouTube videos, and an assortment of marketing strategies, some of which you can implement immediately to start yourself on the road to performing at convention centers all over the world.
Most importantly, I’ve arranged the steps in order so you can read and implement each one, before executing the next one.
If you’re an experienced close-up magician who wows corporate clients at their receptions and holiday celebrations, you might be ready to take the next step to the world of trade show performing. If the thought of performing 10—15 short sets a day excites you; if you like performing for sober corporate execs during the daylight hours; if you’d enjoy traveling to New York, Las Vegas, Orlando, Chicago and other major convention cities in the North America and Europe, then the trade show industry is calling you.
Click below to order, I’ll pay postage in the US. Looking forward to seeing you on the trade show floor.

